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"Karen's expertise in space optimization and her keen sense of the market led us to create an environment where independent beauty professionals could flourish. She helped me through negotiations, lease agreements, and marketing strategies that positioned us as the premier destination for top-tier stylists and clients alike."
"Karen's approach to salon income was like nothing I had ever seen. She didn't just talk about cutting and styling; she introduced me to the concept of creating multiple streams of income within my existing profession. The coaching was personalized, with Karen taking the time to understand my strengths, weaknesses, and aspirations."
"I started viewing my salon not just as a creative outlet but as a thriving business capable of substantial growth. With the guidance from Karen, I transformed my salon's atmosphere and customer experience, which in turn, supercharged our word-of-mouth referrals."
With over three decades of experience in the beauty industry, Karen Hardee has transformed countless salons into thriving businesses.
With over two decades of experience in the beauty industry, Karen Hardee has transformed countless salons into thriving businesses.
Too many beauty professionals wait until the holiday rush to push promos, and by then it’s too late. The clients who would have bought are already booked or have already shopped elsewhere.
1. Launch Gift Card Packages & Bundles Early
Don’t wait until everyone’s inbox is flooded with Black Friday offers.
Start now with exclusive, limited-time packages:
“Blowout + Shine Spray + $50 Gift Card”
“Gloss Service + Deep Conditioning Mask + $25 Retail Credit”
These bundles feel luxurious, create urgency, and move retail early.
2. Host a VIP Pre-Holiday Event
This doesn’t have to be big or expensive; small and invite-only works best.
Showcase retail gift sets
Offer complimentary mini-services (hand massage, quick style)
Incentivize early rebooking for November & December
Clients love exclusivity, and you’ll lock in loyalty (and sales) before the chaos.
3. Pre-Schedule Your Holiday Promotions Now
Map out your November & December campaigns ahead of time.
Don’t be the stylist scrambling on December 15th to throw up a “last-minute gift card” post.
You control the calendar
You capture sales before competitors flood the market
You enjoy a calmer, more profitable December
👉 The bottom line: A CEO doesn’t wait for December. They design it in September.
Click here for The Ultimate Black Friday Planning Guide
📲 Click here to schedule a complimentary Growth Strategy Session and we’ll map it out together.
— Karen Hardee
Ranked among the top in the beauty industry by Salon Today
Helping salon owners create predictable, profitable growth!